Streaming Trends
The world of movie streaming is constantly changing, with new content appearing and disappearing regularly across various platforms. This page is your guide to understanding those changes. We'll cover the shift of movies availability, new popular movies on different services, as well as significant developments within the streaming platforms, and some strategies for finding great films amidst the chaos. Stay in the know and find out which films are making waves right now and learn about shifting strategies from streaming services.
| Streaming Trends Latest updates: | |
|---|---|
| Top Platforms for Streaming | Netflix, YouTube and Amazon Prime Video are the top streaming services with significant market share |
| Streaming Market Growth | Streaming services now account for over 43% of total TV watch time, surpassing the combined viewership of broadcast and cable TV. |
| Netflix's Success in December | Netflix experienced a major boost in December with an 8.5% market share, which was its biggest share since July 2023. A rise was partly fueled by NFL games on Christmas and new releases such as Carry-On and Squid Game Season 2. |
| Amazon Prime's growth | Prime Video achieved a record 4% share in December, bolstered by NFL games and 'Red One' movie. |
| Content Removal Trends | Many films leave streaming services regularly so it is recommended to watch movies promptly before their removal. |
| Key Movie Expirations | Several high profile films like The Revenant Schindler's List and The Godfather have been removed from platforms recently. Also some franchise movies have faced the same treatment. |
| Increase in sports streaming | Live sporting events such as NFL on streaming platforms are becoming a big trend, with record viewers for special events on Netflix in December. |
| Holiday Viewing Boost | Thanksgiving and Christmas are peak times for TV and streaming, with high viewing minutes. These holidays generate large numbers of viewers. |
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