Rumors are swirling faster than a web-slinging hero about when we'll finally get our first peek at Tom Holland's next Spidey adventure, Spider-Man: Brand New Day. Will it drop with the mega-event that is Avatar: Fire and Ash, or will we be left hanging a little longer?
TL;DR: Here's the Quick Scoop on the Next Spidey Trailer- The first trailer for Spider-Man: Brand New Day is rumored to debut in December, possibly attached to Avatar: Fire and Ash in cinemas.
- While a December release is possible, the trailer could also arrive in early 2026 (January, February, or March), with the Super Bowl being a less likely, but still debated, option.
- Tom Holland, Zendaya, Jacob Batalon, and even Mark Ruffalo's Hulk are confirmed to return for the highly anticipated July 31, 2026, release.
The Big Question: Will We See Spidey's New Trailer This December?

Alright, fellow Marvel fanatics, let's cut straight to the chase: everyone's buzzing about when we'll get our first glimpse of Spider-Man: Brand New Day. The current talk of the internet, thanks to "rumblings" heard by TrailerTrack, suggests that the first trailer could swing into theaters as early as December. And what's the big event drawing all this attention? None other than James Cameron's highly anticipated sequel, Avatar: Fire and Ash.
Attaching a trailer to a massive film like an Avatar sequel makes a ton of sense. The first two Avatar movies both smashed the $2 billion mark at the worldwide box office, and Fire and Ash is expected to be another colossal hit. That means a huge, global audience will be in those cinema seats, making it the perfect launchpad for an upcoming blockbuster's first look. For Disney, which is also behind Marvel Studios (and co-produces the Spider-Man films with Sony), it's a golden opportunity to kickstart the hype for one of their biggest 2026 releases.
After all, Spider-Man: Brand New Day, set for release on July 31, 2026, is the very next MCU movie hitting cinemas before the much-anticipated Avengers: Doomsday. This makes the possibility of an early trailer debut even more likely, as it's the next big hero for Marvel to actively promote.
"TrailerTrack claims to have heard 'rumblings of the release schedule' suggesting a December release for the Spider-Man: Brand New Day trailer."
A Potential Trailer Tussle: Spider-Man vs. Avengers: Doomsday

Now, here's where things get a little complicated, and why some fans are speculating about a potential trailer showdown. There have also been whispers of an Avengers: Doomsday teaser dropping around the same time, possibly following Christopher Nolan's lead with a short trailer a year before its release, much like he did for The Odyssey. While seeing two Marvel trailers at once sounds like a dream come true for us fans, it might be a strategic headache for the studios.
Think about it: Avengers: Doomsday is arguably Disney's biggest film of 2026, holding that coveted December release slot. Disney might want to reserve the massive spotlight of an Avatar premiere solely for their flagship Avengers movie. If both Spider-Man and Avengers trailers were released simultaneously, there's a real chance one could overshadow the other. And let's be honest, as much as we adore our friendly neighborhood Spider-Man, a first look at an Avengers movie often grabs headlines in a way few other films can.
So, Marvel Studios and Sony might have to make a tough call: go all-in on one, or strategically space them out. If Avengers: Doomsday gets the December slot, it leaves the door open for Spidey to debut his first trailer a bit later.
When Else Could Peter Parker's New Adventure Unveil Its First Look?

If the December rumor doesn't pan out, or if Disney decides to prioritize Avengers: Doomsday, don't despair! There are still plenty of opportunities for the Spider-Man: Brand New Day trailer to drop in early 2026. Here are a couple of popular theories:
The Super Bowl Spectacle: A Potential (But Unlikely) Stage for Spidey
Super Bowl LX is set for Sunday, February 8, 2026, and it's always a prime spot for major studios to debut their biggest trailers. This timing would roughly align with how Spider-Man: Far From Home's first trailer dropped in January 2019, ahead of its July 2019 release. Given that Brand New Day is a co-production between Sony and Marvel Studios (under Disney), it's not entirely out of the question.
However, there's a catch: Sony, the distributor for the solo Spider-Man films, hasn't actually debuted a trailer during the Super Bowl for the last five years. While Marvel Studios and Disney are regular fixtures during the Big Game, Sony tends to sit it out. So, while it's a possibility, it seems less probable given Sony's recent track record.
An Early 2026 Surprise: Hitting Screens Before Spring
More likely, if the Avatar tie-in doesn't happen, we could see the Spider-Man: Brand New Day trailer drop at a "random" time in early 2026. We're talking January, February, or March. Studios usually don't wait much longer than four months before a major release to kick off their promotional campaign, especially for a film of this caliber. Delaying it beyond March would leave less than ideal time to build maximum hype.
Unlike Spider-Man: No Way Home, which had a very secretive production and thus a later trailer release (four months prior to the film), Brand New Day hasn't been quite as under wraps. Tom Holland himself has shared behind-the-scenes videos, and set photos have made their way online, giving us a peek at what's coming. This transparency hints that the marketing machine could easily start earlier.
What We Know So Far About 'Spider-Man: Brand New Day'
Even without a trailer, tidbits about Spider-Man: Brand New Day have been trickling out, giving us plenty to chew on. Here’s a breakdown of what’s confirmed and what’s been hinted at:
The Creative Team Behind Peter Parker's Next Chapter
The film is set to be directed by Destin Daniel Cretton, known for his work on Shang-Chi and the Legend of the Ten Rings. The writing team includes familiar names Chris McKenna and Erik Sommers, who penned the previous Spidey trilogy, alongside comic book legends Steve Ditko and Stan Lee (for character creation, of course). This continuity in writing suggests we'll likely see the narrative threads from No Way Home continued in a meaningful way.
The Returning Faces and Intriguing New Characters
We wouldn't have a Spider-Man movie without our main man, Tom Holland, back as Peter Parker. But he's not alone! Zendaya is returning as Michelle Jones (MJ) and Jacob Batalon is back as Ned Leeds. What's super exciting are the implications of a recent set photo showing Jacob Batalon wearing an MIT shirt! This seemingly confirms that Ned (and presumably MJ) got into MIT after Doctor Strange’s memory-wiping spell made everyone forget Peter Parker. It looks like the spell truly did pay off for Peter's friends, allowing them a fresh start. But how will Peter factor into their new lives?
Beyond Peter’s immediate circle, the cast list has some intriguing additions and returns:
- Mark Ruffalo: Bruce Banner / Hulk – A major MCU crossover! What brings the Hulk into Peter's world this time? The possibilities are endless, and this suggests a bigger scope for the film.
- Jon Bernthal: The Punisher – This is a huge deal for fans of the darker side of Marvel! Seeing Bernthal's intense Punisher in the MCU, especially alongside Spider-Man, promises a gritty and compelling dynamic.
- Michael Mando: Scorpion – Mando reprises his role from Spider-Man: Homecoming, potentially setting him up as a significant threat. There's even a fan theory from a set video suggesting Spidey might get poisoned by Scorpion, hinting at a very physical and dangerous confrontation.
- Sadie Sink & Liza Colón-Zayas: These talented actors are joining the cast in as-yet-unrevealed roles. Their presence adds a layer of mystery and excitement, as they could be playing anyone from new allies to fresh villains in Peter's life.
And speaking of Peter himself, new set photos have showcased a "spectacular" new Spider-Man suit! Reports suggest it brings him even closer to his comic book counterpart, which is always a treat for long-time fans.
Why 'Brand New Day' Matters for the Future of the MCU (And the Box Office)
Spider-Man: Brand New Day isn't just another superhero movie; it's a critical piece of Marvel's future puzzle. It's the last MCU film slated before the colossal Avengers: Doomsday, meaning it sets the stage for the next big team-up event.
The Spider-Man franchise has consistently been one of Marvel's top performers at the box office:
- Spider-Man: Homecoming: $880 million worldwide
- Spider-Man: Far From Home: $1.13 billion worldwide
- Spider-Man: No Way Home: A staggering $1.9 billion worldwide (boosted by its multiverse story and returning legacy characters)
While Brand New Day might not have the multiverse advantage of No Way Home (at least not overtly from what we know), expectations are high. It would be a "disappointment," as one source puts it, if it doesn't manage to become only the third Marvel movie since 2019 to break the $1 billion mark. This film is crucial for Marvel to continue its box office dominance, especially after a mixed bag of results in previous years (though Deadpool & Wolverine was a huge success in 2024).
Combined with Avengers: Doomsday, which has never ended below $1 billion, 2026 is shaping up to be a massive year for Marvel Studios and Disney. They'll be looking to double 2025's approximate $1.3 billion box office from their collective movies. The excitement around Brand New Day is a key part of that financial and narrative strategy, paving the way for Avengers: Secret Wars a year later.
So, whether the trailer drops in December or early 2026, one thing is clear: Spider-Man: Brand New Day is poised to be a huge event, and fans are eagerly waiting for that first web-slinging glimpse.
Frequently Asked Questions About 'Spider-Man: Brand New Day'When is 'Spider-Man: Brand New Day' officially released?
Spider-Man: Brand New Day is officially set to hit theaters on July 31, 2026.
Who is directing the new Spider-Man movie?
The film is directed by Destin Daniel Cretton, known for his work on Marvel's Shang-Chi and the Legend of the Ten Rings.
Which main actors are returning for 'Brand New Day'?
Tom Holland returns as Peter Parker / Spider-Man, Zendaya as Michelle Jones (MJ), and Jacob Batalon as Ned Leeds. Mark Ruffalo (Hulk), Jon Bernthal (The Punisher), and Michael Mando (Scorpion) are also confirmed to appear.
Will 'Spider-Man: Brand New Day' be available on Disney+?
While it's an MCU film, solo Spider-Man movies are distributed by Sony Pictures. Traditionally, they hit theaters first. After their theatrical run, they typically go to Netflix as part of an existing deal, before eventually landing on Disney+ much later. Don't expect it on Disney+ on release day!
Sources- MovieWeb
- ScreenRant
- ComicBookMovie.com